Industry News
ENROAD and STELATO Showcase Smart Travel Lifestyle at Chengdu Auto Show
Aug 25, 2026 22

From August 21 to 30, the 29th Chengdu International Auto Show is being held at the Western China International Expo City. ENROAD, a new-generation smart travel lifestyle brand, is showcasing its Roam Pro smart rooftop cargo box alongside the STELATO S9T on the BAIC Group STELATO booth, highlighting the growing integration of smart vehicles and outdoor travel equipment.

 

 

This marks the first major auto show collaboration between ENROAD and STELATO. The STELATO S9T combines the comfort of a premium sedan with the spaciousness of an SUV and is equipped with advanced intelligent driving and connected vehicle technologies. Paired with ENROAD's smart rooftop cargo box, the exhibition demonstrates how automotive products and travel equipment can work together to create a more complete outdoor mobility experience.

 

 

As intelligent vehicles increasingly expand beyond traditional transportation scenarios, consumers are also looking for more convenient and personalized solutions for camping, road trips, and outdoor recreation. ENROAD's appearance at the Chengdu Auto Show reflects this changing demand, with smart travel equipment becoming an increasingly important extension of the vehicle experience.

 

 

The collaboration also highlights a broader shift in the automotive lifestyle market. Traditional rooftop cargo products have primarily focused on storage and loading, while newer products are moving toward smarter interaction, easier installation, safety, and integration with different travel scenarios.

 

 

ENROAD plans to continue expanding its smart travel product portfolio and collaborating with automotive brands and other smart equipment providers. By connecting vehicles with outdoor travel products, the company aims to develop a broader smart travel lifestyle ecosystem and support the growing demand for personalized and technology-enabled road trips.